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Parade: underwear that is worth celebrating

  • Writer: renasaccacio
    renasaccacio
  • Sep 21, 2021
  • 2 min read

Updated: Aug 4, 2023

Parade: inclusive, sustainable, affordable and stylish.

Founded in 2018 by Columbia University graduate Cami Téllez, Parade is an all inclusive, stylish brand of underwear that celebrates all body types and people. On a mission to bring "soft, breathable, and recycled fabrics that are good for your body and the environment" to people all around the world, Téllez is working to make ground breaking change in the world of fashion and sustainability, while building a community!


Since becoming a #paradepartner back in early August, I have had the pleasure of receiving Parade's newest items for their upcoming collections before being released. And with each collection, I have had the opportunity to learn more about the values and mission behind the brand! Linked below are a few of my most favorite and recent Parade pieces so be sure to use the code renasaccacio for 20% off of your first purchase.


I am all for matching sets so when I saw the Re:Play Set in Gumdrop, I had to have it. This silky mesh set includes adjustable straps and featherlight AirBand™ for weightless support. What I love most about Parade is the variety of sizes offered in all of their products. From an XS to a 3XL and customizable cup sizes, Parade serves and celebrates all body types. Not only does the company value inclusivity and individuality, but sustainability and social good! If you've read my articles before, you know how much I value both. From transparency in company strategy for sustainability to partnerships with the Loveland Foundation (foundation that provides financial assistance to Black Women and girls seeking mental health support) and local organizations who support LGBTQ+ communities and women's reproductive rights, Parade uses their platform and resources to support causes that matter!


If you're looking for comfort and mobility, Re: Play set in Tutti Frutti is the way to go. Parade's Re:Play Boy-short is their "highest-rise style and community-favorite" which features medium coverage," perfect for lounging or wearing under dresses. Though priced individually at $12 and $32, Parade offers "Bundle & Save," "2 for 50" or "5 for $40" deals where you can stock up on all of your favorite products for an affordable price. One of the issues I've run into while shopping for items are the price and comfort of products. What is essential, should not be made difficult to buy. With Parade, shopping for these products is made easy and affordable!




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